HELLO!

Welcome to Genesee Design, the creative partnership of Jake Baraw & Alex Del Tufo. Our process is original, strategic, and customized for every client. Our smaller size lets us focus on what counts — impeccable work. We have a range of skills and services, but our focus is on branding. For each client, we produce a creative identity that truly reflects their brand and what they stand for. We love getting to know the companies we work with and shaping their brand design to mirror its personality.

Jake Baraw

Hi! I’m Jake, Co-founder of Genesee and life long designer. My career started with an intro to computer graphics class in my sophomore year of high school and has not stopped since. My focus has always been on creative logo development and the surrounding brand design that goes along with it. However, after working for seven years as a freelance designer and acquiring a BFA in Graphic Design, I have picked up skills ranging from photo & video to package & print design.

Alex Del Tufo

Hi! I’m Alex, also Co-founder of Genesee! I am a creative professional with an eye for detail. I have a persuasive communication style that has helped clients improve their branding and marketing, ultimately making a last impression
on their target audience. I take pride in researching trends
and industry standards to deliver exceptional project ideas
to my clients. I am equipped with a bachelor’s degree in
fine arts with a focus in graphic design and a breadth of experience in creative positions.

Wes & Beef

Meet Wes (dog) & Beef (Cat). They share the important role of Chief of Moral (COM). These two model employees are in charge of keeping the office energy high and the creative juices flowing!